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The Impact of TV Advertising on Kids' Diets

Year

1998

Producer

VEA

Country of Origin

Australia

Duration

00:25:00

Product Code

VEA98002000

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Description

In this innovative and lively program we present a range of views on the advertising of food to teenagers, as we ask some fundamental questions, including: Why is there so much food advertising during kids' shows? How effective is it? Should food producers have the right to advertise to such a vulnerable group? We hear views from a leading dietician, the Deputy Director of the Australian Food Council, a spokesperson for Youth Media Australia and a leading academic commentator, John Schwartz, from the Media Department of Swinburne University. John analyses the food ads and tells us why they're effective or not effective.

Key Product Data

VEA Logo

Production Year
1998

Duration
00:25:00

Producer
VEA

Country Of Origin
Australia

Level
Middle Secondary to Professional

Product Code
VEA98002000