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E-Business
A Case Study

Year

2008

Producer

Classroom Video

Country of Origin

Australia

Duration

00:23:00

Product Code

CLV08001000

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Description

This Australian-made, curriculum fit program looks at the impact that e-business has had, and continues to have, on the operations of small and large businesses today. It's not just a case of being up with the latest trends and technology, in some cases, whether or not e-business is embraced by an organisation, can mean the difference between success and failure. Featuring case studies of Snowgum and Wishlist, we explore what is e-business and how it is used, the potential pitfalls, and incorporating ICT into a business operation. Andrew Coutts from Snowgum and Adrian Finlayson from Wishlist explain how their companies, and the commercial world in general, are not only turning to e-business as another way to achieve sales but relying on it in all facets of their business operations. This program is an ideal way to introduce e-business to middle and senior level students, and provides an excellent base from which to explore further case studies.

Key Product Data

Classroom Video Logo

Production Year
2008

Duration
00:23:00

Producer
Classroom Video

Country Of Origin
Australia

Subtitles
Yes

Level
Senior Secondary to Professional

Product Code
CLV08001000