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Online Marketing Strategies

Year

2012

Producer

VEA

Country of Origin

Australia

Duration

00:21:14

Product Code

VEA11039000

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Description

With the emergence of social media technology and the Internet now dominating global communication, this expert-led program shows why online marketing is a vital part of every business model.

Director of 2 Sticks Digital, Tim Martin, and the University of Melbourne's Dr. Brent Coker, explain concepts such as search engine optimisation, pay per click, viral and email marketing, as well as how to implement and measure an online marketing campaign.

While online success is difficult to predict, viewers will discover that innovative and flexible marketing strategies are crucial to surviving in the digital world.


Key Product Data

VEA Logo

Production Year
2012

Duration
00:21:14

Producer
VEA

Country Of Origin
Australia

Subtitles
Yes

Level
Middle Secondary to Senior Secondary

Product Code
VEA11039000