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Creating an Australian Icon
The Rip Curl Logo a Graphic Communication Case Study

Year

1996

Producer

VEA

Country of Origin

Australia

Duration

00:20:00

Product Code

VEA94005000

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Description

Following a national survey in 1993, the Australian surf company Rip Curl gained national recognition as one of the Great Australian Brand Icons of all time. This fascinating program uses concise interviews, computer graphics and archival footage to trace the evolution of the company's marketing imagery, and the important role played by Rip Curl's graphic design team.

Key Product Data

VEA Logo

Production Year
1996

Duration
00:20:00

Producer
VEA

Country Of Origin
Australia

Level
Middle Secondary to Professional

Product Code
VEA94005000